Many people are surprised at the number of sophisticated ways advertisers try to reach them. Most Internet surfers could identify a banner or text ad, but the majority could not tell you about performance marketing also known as affiliate marketing and pay-for-performance marketing.
Affiliate Marketing is one channel of marketing products and services online. It traditionally includes a retailer and a publisher, sometimes known as an affiliate.
For this article, we define a publisher, as an independent party that promotes the products or services of an advertiser in exchange for a commission on leads or sales.
An affiliate displays ads, text links, or product links on its Web site, in email campaigns, or in search listings and is paid a commission by the advertiser when a visitor takes a specific action, such as filling out a form, making a purchase or subscribing to a service. Continue reading
PPC is one of the four basic types of Search Engines. PPC is also one of the most cost-effective ways of targeted internet advertising. According to Forbes magazine, PPC or Pay Per Click, accounts to 2 billion dollars a year and is expected to increase to around 10 billion dollars by the year 2010.
Let us take a quick look at how PPC Search Engines work. Continue reading
What is PLR? Like me you also might have heard this word many times. PLR refers to Private Label Rights. We can get PLR articles, PLR ebooks, PLR software products etc. But what does this mean? right? Suppose that we bought 5k PLR articles for $ 5 (yes, these PLR things are pretty cheap now a days – don’t get shocked seeing the price), then we get the right to publish them in our blog by changing the content a little bit and make pretty good amount of money. Not just that, we can even publish them as it is – no one is gonna sue us for that – just because these are PLR articles, and we have the right to do whatever we want with it. Continue reading
“Let me tell you — it’s not often that you come across affiliate programs that convert even the MOST TARGETED traffic to the tune of almost 9%. But imagine my shock when I sent 463 COMPLETELY UNTARGETED visitors through this particular pay-per-lead program and 41 people signed up (that’s 8.85%). Those 41 leads earned me $334.15!” Jonathan Leger Read More…
By Sean Mize
Article marketing is such a great way to get highly qualified traffic to your web site, and it is so easy to break into article marketing, even if you are a beginner.
All you have to do to get started is to write an article and begin submitting to the major article directories. If you are just getting started, I recommend you submit your articles to the top ten article directories online, and then once you have written 20 articles, then once per month, submit to the top 100 article directories online. Continue reading
Affiliate marketing is a great way to make money online, and even if you don’t have a list of customers who buy every time you email them, you can still make money with affiliate marketing with this cool tactic that I use.
First, you’ll need to pick a pretty broad niche. Like health, hobbies, etc. Yes, you can even use Internet Marketing. That’s actually the niche I use this tactic for. Continue reading
Marketing rules are the same irrespective of how big or small your business is:
- brand your product,
- ascertain who your target audience is,
- get the sales, and
- establish repeat customers.
Internet marketing is very effective in managing all four of these rules.
Internet Marketing Defined
The definition of internet marketing is: Positioning your business or product on the Internet for millions of users to access so that you can turn your website into a strong tool to maximize your sales and business potential. Continue reading
The Internet is designed to be changing and dynamic. People who visit your website want to see content that is new and filled with ideas and business promotions. If people visit your website and don’t see new content on a frequent basis they’ll think that your site is stagnant and has been abandoned without any customer service there for them to rely on. The home page of your website is one of the most important aspects of your online marketing strategy. It’s the content of your home page that gives your business a brand. The more useful and professional the information on your home page is the more credit you bring to your product or service. Continue reading
One of the best ways to get leads on the Internet is by getting a product mention or a free link on another website. Effective online marketing is all about putting your product or service in front of potential customers at the exact time that they are looking for it. This technique is known as “pinpoint marketing”. Pinpoint marketing is much different than advertising on radio or television, which are known as “interruptive marketing” techniques. Interruptive marketing costs a lot more than pinpoint marketing and is less effective for the simple reason that you’re attempting to put your product out there in front of everybody instead of pinpointing those potential customers who want to find out more about you and your business. Continue reading
As the Internet has grown, e-mail marketing has become one of the most efficient and cost effective tools for online marketing. E-mail marketing drastically affects businesses whether they are B2B or B2C (business to business/business to consumer). Marketing through e-mail increases your brand loyalty and increases your customer service through the eyes of your customers. When permission based e-mail marketing is done right it can be more effective than any other type of online marketing strategy. The thing to keep in mind is that no one single component of online marketing can stand on its own. For instance, an e-mail newsletter needs to have a great website to back it up as well as interest in your business to build your e-mail list in the first place. Continue reading